Can you answer these questions?
Where’s the biggest leakage in your pipeline?
Can you identify where in the sales pipeline you lose most of your leads. Is it visibility, traffic, engagement, enquiries, purchases, renewals, or…?
How well do you know your customers?
Where do they research products? What is their preferred communication channel? What influences their decision? What are their biggest barriers to purchase?
Do you know how your marketing is performing?
Are you tracking conversion rates and ROI for every campaign and marketing initiative? How do you know what works and what doesn’t?
Latest Articles
14 November 2018
Newsletter Ideas for Retailers
31 October 2018
Announcing the Social Engagement Dashboard
27 September 2018